Urban Engineers (Urban) has long maintained a commitment to personal and professional growth. We believe leadership thrives when people feel supported, connected, and empowered. One of the ways we bring that vision to life is through the Urban Women’s Professional Network (UWPN), an employee resource group dedicated to advancing the voices, opportunities, and leadership of employees across the firm.
Founded nearly 20 years ago, UWPN has become an essential part of Urban’s culture. What began as a space for women to connect has grown into a network for advocacy, mentorship, and professional development, bringing together employees across departments, roles, and functions.
Leading this important work are UWPN Co-Chairs Danielle Eisenstock and Rose Rinker, who are passionate about creating opportunities for others to learn, develop, and lead. Below, we ask them what inspires their involvement, what empowerment means to them, and the advice they have for those entering the AEC field.
What inspired you to join UWPN and take on a leadership role?
As the Learning and Development Manager, I’m passionate about creating pathways for growth and access to knowledge for everyone at Urban. When the opportunity arose to co-lead UWPN, it felt like a natural extension of that mission—specifically focused on supporting women at our firm. I was inspired by the idea of building a stronger community to share resources, learn from one another, and have meaningful conversations about advancement, financial empowerment, leadership, and shared experiences. I wanted to be part of shaping that space.
What impact has the UWPN had on your career or perspective?
Being involved with UWPN has broadened my understanding of the unique challenges women face in our industry, but more importantly, it’s shown me the power of intentional support networks. Personally, it has helped me grow within my field— both in how I support others and how I build inclusive learning environments.
What does Women’s Equality Day mean to you?
Working in our Philadelphia office, overlooking Independence Square, I’ve always felt a connection to the history and symbolism of that space. I attended the Women’s Equality Day toast for several years prior to 2020, and it was a moving reminder of the progress women have made—and how much further we have to go. Women’s Equality Day is personal to me because it honors the generations of women who fought for the rights I enjoy today. But it’s also a call to action to use my voice and my role to continue pushing for opportunities to support women in the AEC field. It’s a day that makes me pause, reflect, and recommit.
What advice would you offer to women entering the AEC field today?
Own your space and trust that you bring value from day one. The AEC field needs your voice, your perspective, and your ideas. Don’t be afraid to ask questions, advocate for yourself, and seek out mentors early on. Find networks like UWPN or others where you can be supported, and where you can support others in return.
Finish the sentence: “Empowerment means…”
Empowerment means having both the support and resources to lead with confidence and knowing that your voice matters.
What inspired you to join UWPN and take on a leadership role?
I always gravitate towards spaces where women support and uplift one another, and stepping into a leadership role felt like the next natural step.
What impact has UWPN had on your career or perspective?
I’ve immediately been inspired by the sense of community and support it offers. Connecting with accomplished women and potential mentors has broadened my perspective and motivated me to grow both personally and professionally. I’m excited to become more involved and continue learning from the incredible network of leaders around me.
What does Women’s Equality Day mean to you personally?
To me, Women’s Equality Day is about reflection and responsibility. It’s a time to honor the progress we’ve made, but also to acknowledge the work that still needs to be done.
What advice would you offer to women entering the AEC field today?
I would say you belong in every room you walk into, even if you’re the only woman there. Find mentors, ask questions, and trust that your unique perspective is valuable.
Finish the sentence: “Empowerment means…”
Empowerment means creating spaces where people feel seen and supported while also staying grounded in their own strength and purpose.